By Helen Buck
Note: This is what I heard and interpreted and may not be completely accurate. If you attended this or other sessions during the event, please share your notes.
Session: Artists Statement / Artist Talks
Presenter: Michael Manchaca, MFA (San Antonio, recently exhibited at McNey)
- Remember that art is within the field of entertainment
- Statement should be about 4 sentences
- A good work of art is what you think of as your unique identity
- Communicate with as wide an audience as possible. The wider your audience, the better your career.
- Update your statement every few months: it should evolve and be relevant to current-day culture and terminology
- Prepare more than one artist statement to communicate to different audiences (academic, professional art world/critics, johnqpublic, etc.)
- Understand traditional and contemporary terminology
- a. Content: idea or concept (not exactly the subject matter/it is “outside” of the subject matter) know the theory behind your content
- b. Materials: what do you have unique access to that may add value to your content from which your art takes shape (What is the connection between Content and Material?)
- c. Subject: the main focus of your artwork
- d. Content / think in terms of poetic and Material / think in terms of Formal (what are the poetic and formal parts to your statement)
Session: Conducting a Studio Tour
Presenters: Jordan W Tucker / Valerie Chaussonnet
- Three points: preparation, flexibility, honesty
- Do not discount your work
- If you show in a gallery or have work priced anywhere else, keep your prices consistent at these studio tours. OK to offer a “to-the-trade” discount of 10 to 20% (interior designers) Discounting does a disservice to your own work and devalues all other art.
- You never know if a person who just pops in or spends two hours in your studio will contact you or see you in the future. Do not judge or anticipate. Just be authentic.